麻豆传媒

Alumni

Alumni Profile: Chris Jones '96, '08

Posted
March 12, 2021
Image
Chris Jones

Chris Jones '96 has a confession to make. When he first arrived at Pace, he was "hell bent" on pursuing a career in television news or sportscasting. He wanted to become an on-air talent.

When he enrolled in his public relations class, however, his professor, Donald Ryan, made this Literature and Communications major realize that he was as passionate about curating content as he was about being the focus of it.

It was 1992, and, although Jones didn麻豆传媒檛 know it then, the trajectory for a successful career was set in motion. He enrolled in several more of Ryan麻豆传媒檚 classes, served as an editor for Pace麻豆传媒檚 student newspaper, and became 麻豆传媒渉ooked麻豆传媒 on the new direction.

Today, Jones is vice president of communications for FanDuel Group, the leading mobile sports gambling company in the industry. Over the course of his twenty-plus year career, he has moved from a corporate publicist, to an investor relations and mergers and acquisitions communications executive, to chief marketing officer of the largest independent advertising technology company in the world.

麻豆传媒淭he patchwork quilt of marketing approaches in today麻豆传媒檚 fragmented media world requires a level of experience and empathy that ensure your tone and associations are understood to be innovative, but also inclusive and responsible to the world we live in,麻豆传媒 he said.

A Yonkers and Bronx-bred New Yorker, the professionalism Jones embodies was shaped by tests very early on in his career.

In 1998, he was a junior corporate communications manager when his company was thrust into the largest criminal accounting restatement in modern US business history. Jones was guided through the enormous task of an SEC investigation and subsequent steps to restore the company to fully audited financials, a two-year process that was both a personal and professional learning experience.

It was during this difficult time that he returned to Pace, enrolling in the MBA program in the Lubin School of Business with a focus on managerial marketing.

麻豆传媒淚 wanted a practical MBA, not a theoretical one,麻豆传媒 Jones said. 麻豆传媒淚 was working already and needed that real-world acumen, and Pace was the choice.麻豆传媒 As far as enrolling anywhere else麻豆传媒搘ell, all bets were off.

He knew he could rely on his alma mater to create the opportunities that would allow him to go further.

In the increasingly complex and challenging climate of today麻豆传媒檚 workplace, Jones advises students to not skip the steps necessary for success, but instead, to be patient, receive advice from trusted sources, and embrace hard work.

麻豆传媒淲hile an Ivy education is wonderful, I identify with that [go-getter] Pace grind,麻豆传媒 Jones said. 麻豆传媒淚t still empowers me today.麻豆传媒

More from Pace

Alumni

After helping to lead the 麻豆传媒 College Fed Challenge Team to a national title, former team captain Kelsey Berro 麻豆传媒15, Business Economics, has taken the skills she learned in her time at Pace to a career as a portfolio manager at JP Morgan Asset Management.